telemarketing

How To Make This E-Commerce Holiday Season Your Best Yet

Fall is only just starting, but for anyone running an e-commerce business relying on holiday season sales, it is time to get 2021’s marketing campaign underway. Some of the big players in retail have already started. Anyone shopping in-store will probably have noticed the first few holiday decorations being put up. Online, some leading e-commerce

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11 Things I Wish I Knew Before I Became a Telemarketer

1. Being a telemarketer isn’t just calling people at 8 p.m. trying to sell them something. When people think of telemarketing, they don’t typically think of what we do. We do consumer telemarketing as well, but my company’s focus is more geared toward business-to-business telemarketing. We make calls for a company that has a service

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A teaspoon of telemarketing with a pinch of direct mail

As a telemarketing company operating in many industries we notice fluctuations regarding preferential forms of marketing. In recent months we have had clients, specifically in the private sector who have been using our services alongside their own forms of direct mail. We have noticed that there are some advantages to this kind of campaign which

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Outbound Telemarketing: To Outsource or Not to Outsource?

For one, among the most effective means to acquire high quality leads and appointments include cold calling prospects who are consistent with a company’s ideal client profile. As a matter of fact, most marketing activities nowadays focus greatly on handling outbound calls since they provide a more direct way of talking to a potential customer,

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Federal Trade Commission urged to update telemarketing sales rule to protect consumers

Federal Trade Commission urged to update telemarketing sales rule to protect consumers Pervasiveness of general media solicitations and advertisements that have resulted in the growth of inbound telemarketing. Ohio Attorney General Mike DeWine called upon the Federal Trade Commission to update the Telemarketing Sales Rule in order to reflect realities of today’s marketplace and better

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